Four-foot wooden roosters, each unique and hand-painted, mark many sites along the Route 30 Corridor. The rooster is the symbol of the Schoharie Valley Association and modeled after the weathervane that once stood atop the Old Stone Fort. The Landis Arboretum is a member of the SVA, and our own unique rooster perches atop the visitor kiosk.
According to a founding member of the SVA, John Wilkinson, association members work to “collaborate on advertising through all media, resulting in more effective and economical public relations.”
Sue Loden, Interim President of the SVA’s Board of Directors and owner of the Apple Barrel in Schoharie, is excited about the number of events promoted by the SVA for 2015 which should increase the number of visitors to the Schoharie Valley. Major events include April’s “Rise and Shine” and October’s “History and Harvest Festival.” SVA businesses and non-profit organizations will also sponsor continuing activities throughout the year. Visitors exploring the Route 30 Corridor can sample valley products, hike trails, appreciate cars-old and new, enjoy music, investigate local artists’ work, or pick berries, apples, or pumpkins – the possibilities for fun are almost endless.
The SVA publishes the colorful and informative “Guide to the Schoharie Valley” and operates the Visitor’s Center on weekends just off I‑88 at exit 23. Information about the Schoharie Valley Association is also available at www.schoharievalley.org or www.facbook.com/SchoharieValleyAssociation.